Neuromarketing, Persuasive Communication, AI and ML: The New Age of Cybersecurity

Neuromarketing and persuasive communication are two fields that have become increasingly intertwined in recent years. By understanding how the brain processes information and makes decisions, marketers can create more effective messages that resonate with their target audience. While these were all known and studied for years and years, we need to take into consideration additional […]

Tech Debt and Risk: you can’t run from it or ignore

Technical debt or tech debt is a metaphor used to describe the consequence of choosing a quick and easy solution over a more robust, long-term solution. This debt accumulates over time and can lead to increased maintenance costs, reduced development velocity, and increased risk of system failures. Examples of Tech Debt in IT Software to […]